A satisfaction survey is a study used to measure how satisfied customers are and what level of loyalty they have towards a brand, product or service. Conducting a satisfaction survey is the best way to find out what customers think.
Through a satisfaction survey you can also get to know your dissatisfied customers, being able to work on the weak points of your product or service.
There are many methods to do surveys, telephone, online or face to face.Online surveys are fast, cheap and easy to implement, they can be distributed through a direct link by email, on social networks, or by scanning a QR code placed on product packaging, invoices or any type of printed brochure , directing the client to the survey.