Mystery Shopper
Evaluate and improve your business from the customer experience
The customer experience is the result of the interaction between the brand and its consumer, not only in the sale, but in all moments of contact. A negative experience marks the customer to the point of not wanting to buy again. On the other hand, uA dissatisfied customer is several potential customers lost, since this person will share his anger with ten other people.
However, when we offer a product that does meet expectations, and the customer is fully satisfied with the product and the service that has been offered, they will recommend the brand to their environment. It is for this reason that companies measure customer experience, allowing them to lower complaints and increase revenue.
I chose the right methodology
Mystery Shopping
Mystery Face-to-face
They are physical store visits, being able to obtain photographic records, audio and/or video recordings.
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Telephone Mystery
Telephone calls are made to evaluate the attention received, measuring time and problem-solving capacity.
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Mystery E-Commerce
Online sales are verified by checking prices, payment processes, delivery times, actual product delivered, and post-sale services.
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Mystery Social Networks
We infiltrate Shoppers among the followers of your social networks, evaluating the responses and their times.
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The mystery shopper in Social Networks
The mystery shopper is also used to assess satisfaction levels through the online services provided by a company, its social networks, e-commerce, chat, contact forms.
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The mystery shopper collects information on digital interaction, service delay times, information provided, delivery times of purchased products, their status, among others.
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The digital presence of brands is increasingly important and it is vital to offer a good experience. A mystery shopping study is necessary to know how a customer feels when they interact with the brand through that channel.
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